If you have a business blog, driving traffic is probably your #1 issue (after creating content, that is!). A good SEO strategy is a major component of getting more website visitors, but it takes time. And competing with bigger, more Read more…
The goal of any legitimate SEO strategy is to funnel more traffic to your website. But instead of seeking to rank high on the first page of Google Search’s results (which is important in its own right), today I’m going Read more…
Chances are, you and your marketing team have had your world turned upside-down due to Covid-19. But although you may have had to adjust to remote work, there are some ways to make your “new normal” more productive and efficient. Read more…
“Write for your customers” might be the most common bit of content marketing advice, but it should come with a caveat. Don’t just write for your existing customers; write for all your customers, including the ones you want to earn. Read more…
The world sure has changed over the last several months in 2020, and businesses of all kinds are trying to figure out marketing strategies that will work going forward. It may be time to try something totally new and different Read more…
Who would have thought that a global pandemic would rock 2020? Just four short months ago, life was plugging along as usual, and businesses were implementing their 2020 marketing strategy to reach their yearly goals. But then, all of a Read more…
Discover why content marketing for your business is a necessity in this article. You’ve heard it before: “Content is king.” And while other new marketing techniques may have your attention, content marketing is still a big player when it comes Read more…
You can easily create better digital content using these four editing tools. As marketing guru, Seth Godin said, “Content marketing is all the marketing that’s left”. He said that all the way back in 2008, and he couldn’t have been Read more…
At first, we hoped the impact of the coronavirus would be a few weeks of lockdown followed by a joyous reopening. Then as the weeks dragged on, we hoped that it would just be a few short months. Now, we’re Read more…
You had a marketing plan all set to go for Q2. Maybe it was focused on summer fun, like travel and sports. Then March hit, and the whole thing had to be thrown out the window. Where do you go Read more…